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I decided to research the competition between Nike and Adidas. You might notice when walking around in a public place what shoes people are wearing. You might think that it is pretty even between Nike and Adidas in terms of how many poeple wear them. But, this not true. Nike and Adidas have long been competing in the world of shoes, equipment, and apparel. They have always been close in sales but Nike has always been slightly more popular and has had more sales. Adidas has come close to passing Nike but has never passed them. Although it is a close competition, Nike has always had the edge.
An article about the competion between Nike and Adidas:Clash of the Titans: Adidas and Nike
This article explains the long running competition between Nike and Adidas and shows the current success for each successful company.
Another article about the fight for brand dominance at the World Cup:Nike and Adidas battling for brand dominance
This article illustrates the fight between Adidas and Nike for endorsements for international soccer teams in the World Cup.
A third article about the sales of Nike and Adidas sneakers:Nike dominating Adidas in the sneaker war
This article shows the sales of Nike and Adidas. It dives into the finance part of the companies and shows you the facts on which company is making more money.